AI SEO A to Z · L · LLM SEO
Optimize for the models, not only the SERP.
You optimized for Google. The models never learned your name.
LLM SEO is getting surfaced, summarized, or referenced by large language models, ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews.
What an LLM is, in this context
A large language model reads huge text sets and predicts the next useful sentence. In marketing, that is how generative search and assistants decide who to mention.
Strategies that are not theatre
Authority: real mentions, expert pages, consistent business profiles. Structure: headers, definitions, FAQs, schema. Topics, not keyword stuffing. Presence off-site (YouTube, Reddit, directories) because models ingest more than your homepage. Refresh cycles, because stale stats get dropped.
How we measure it
Rankings and traffic stay on the report. We add mention rate, citation, and whether a URL is used as a source. If we cannot check a prompt twice, it is not a metric.
What you actually get
- Topic cluster plan instead of a random blog calendar
- E-E-A-T and entity cleanup
- Off-site discoverability that is actually relevant
- Refresh of cornerstone pages
The honest limit
We cannot buy a citation. We can make the page the obvious source, watch a prompt set, and keep classic SEO from rotting. Month to month. You own the accounts.
Talk about this topicQuestions
- Is LLM SEO just a new name for SEO?
- It sits on SEO. The goal shifts from “rank this URL” to “get referenced in the generated answer.” Metrics shift with it.
Rest of the alphabet
- A · Answer Engine Optimization (AEO)You rank. The AI box still talks about someone else.
- A · What Is an AI Answer Engine? How AI Search Engines Differ from Traditional SearchWant to know how your business can stay competitive across AI platforms and Google’s AI Mode/Overviews? Talk to Hookhaus today and discover how we turn AI disruption into SEO opportunity.
- C · AI-Ready ContentThe blog ranks. Gemini quotes the competitor’s guide.
- C · SEO for ChatGPTChatGPT recommends three shops. You are not on the list.
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